Christmas in Birmingham, 1920: The Dueling Santa Clauses of Loveman’s and Pizitz

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During the Christmas season, Santa Claus is everywhere. And, if he’s not, a Santa suit can be had for a mere $40. But it didn’t used to be that way. This Christmas Eve, local pop culture historian Tim Hollis tells WBHM of a Birmingham Christmas past, when the city’s two largest department stores, Loveman’s and Pizitz, fought for the title of Santa’s official Magic City headquarters. A word of caution for those of you listening with young children: this story touches on some Christmas secrets.

Want to hear more holiday radio? Check out WBHM’s full Holiday Programming Schedule.