New Rebel Logo Part of Vestavia Rebranding
A sports-marketing firm yesterday gave the Vestavia Hills school board an update that included a new “rebel” logo. Tensions over the system’s Rebel Man mascot and the name “Rebels” flared up last year. The school board has since ditched the mascot but kept the name. But the system’s rebranding process is ongoing.
The new rebel logo is getting mixed reviews so far. It’s the word “rebel,” with the left side of the “r” made from the numeral 1. It’s meant to convey unity and the idea that “when you play one rebel, you play us all.”
Design firm Knight Eady’s community research found strong attachment to the name “rebel” but deep division over the former mascot – a gentleman plantation owner – and over what might replace it. So the firm recommended not having a mascot at all, as you can hear in this video.
The new logo will not be the system’s main logo or the final product of a roughly $30,000 rebranding effort. A Knight Eady representative says the firm will release its “complete rebranding package” by May 13.
Federal judge declines to order Trump officials to recover deleted Signal messages
The watchdog group American Oversight had asked a federal judge to order top national security officials to preserve any messages they may have sent on the private messaging app Signal.
Welcome to summer: U.S. braces for first significant heat wave of the new season
For many Americans, high humidity will make it feel in the triple digits. The National Weather Service is urging people to prepare to protect themselves from the dangers of extreme heat.
Trump says he’s close to ‘a Deal’ with Harvard, as judge grants injunction
Trump's Truth Social comments came as a federal judge granted a preliminary injunction that would continue blocking the president's efforts to bar international students from attending Harvard.
Trump is no stranger to setting 2-week deadlines. Here’s how others have played out
Since his first term, Trump has promised action on everything from tax legislation to health care within a fortnight — only for his announcements to materialize months later or not at all.
A man is charged with attempting to kidnap Memphis Mayor Paul Young
Police say Trenton Abston, 25, came to Mayor Paul Young's home armed with a Taser. Officers allegedly found rope and duct tape in his car.
Voice of America gutted by Trump adviser Kari Lake
The Trump administration is slashing jobs at Voice of America's parent agency by 85%. Journalists who have risked their freedom to report for the broadcaster wonder what happens next.
