John Archibald: Memo Details UAB’s Defensive Plan
Andrew Yeager | February 26, 2015
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UAB President Ray Watts faced a strong backlash after ending the university’s football program in December. Football boosters were upset, but Watts also lost three “no confidence” votes over governance issues. As this unfolded, Watts worked with a private public relations firm to combat the fallout. A memo obtained by AL.com details the strategy.